Self-admittedly there has been a slump in the content that was previously  forcibly fed via email notification in the last few weeks. Building a business empire, or at least pondering the thought of it can be quite time-consuming.

So it was going to take something special to get the creative juices flowing again and what better than a boxing match and a promotional video featuring one of the most ridiculous men in existence to do it.

If Barry Hearn is the people’s promoter, then Frank Warren is akin to the character Joaquin Pheonix played in Gladiator. That is, an individual relatively few people liked to begin with, that gets less tolerable as time goes on.

When the video to promote the fight nobody is really taking seriously popped up, it had to be shown here. Danny Dyer does his usual acting the hard man, complete with an awkward East End swagger that just looks comical- in a bad way.

Not only that, but the former Human Traffic star’s acting look s the complete opposite of replete.

As for the fight, it features one guy who thinks he’s a Heavyweight but is really a Cruiserweight, fighting against some other guy who lost to one of the Klitschko’s.

I could give you more information but it’s so uninteresting I’m not going to bother.

It’s on in Upton Park apparently. Take it away Danny. And leave it there.